| Our business is bringing advanced telematics
(GPS tracking combined with wireless communication) products
to the consumer market. Our Tramigo product allows consumers
to track the location and manage their vehicle with their
mobile phone and be notified when unexpected events such as
a kidnapping, accident or break-in occur. Our product is positioned
as the next generation car alarm - silent with features that
are useful every day, not just when a theft is attempted.
In the near future we will also support personal tracking
devices such as GPS enabled phones to further improve the
"peace of mind" of our customers. We will be also
adding support for other wireless networks to improve the
coverage of our products.
The telematics market is estimated to grow over 800% by 2010
to 27.4 million units per year with majority of the growth
in markets outside the US and Western Europe where we have
proven track record. Eventually all vehicles will have a telematics
device installed due to government and/or manufacturer requirements
and we want customers to chose Tramigo.
Our product is
easy to use since any mobile phone can be used to manage your
vehicle - no special handset, web site, customer help desk,
or 3rd party service is needed which also means no monthly
service fees are required. This makes our product cheaper
to use as well. The reason we can support a normal mobile
phone, the one device most consumers already own, and not
require additional costly infrastructure is due to our unique
strategy of building the geographic data into the product.
This is not easy to do, since quality geographic data is not
readily available for most countries but we have evolved efficient
techniques from our experience in some of the most difficult
countries and develop the data in-house. Since the vehicle
location is not stored on a 3rd party server our customers
also maintain their privacy - an important consideration when
selecting a tracking device.
Our goal is to develop a strong brand in the telematics industry
by combining the best hardware and software components available
into products that consumers relate to convenience, value
and privacy. |
Jun 18, 2008 | Tramigo Launches Lovemap with Landmarks for Every GSM Country!